Il Piccolo di Alessandria’s unified CMS Solution
In the dynamic landscape of digital media, adaptability and efficiency are key to staying relevant and engaging audiences. Il Piccolo di Alessandria, recognizing the importance of a cohesive online presence across its network of newspapers, has made a strategic move by opting for Tecnavia’s comprehensive Content Management System (CMS). This decision marks a significant step towards enhancing its online offerings and simplifying user experience.
Tecnavia’s solution enables Il Piccolo di Alessandria to consolidate the content management of its eight newspapers into one unified platform, seamlessly integrating both the websites and the dedicated mobile application. This integration streamlines operations, allowing for immediate switching between the e-paper editions and the latest news updates.
One of the standout features of Tecnavia’s CMS is its user-friendly interface, which prioritizes intuitive navigation. Users can effortlessly explore the diverse content offered by Il Piccolo di Alessandria’s network, enjoying a consistent and pleasant user experience across all platforms. Whether accessing the news via the website or the app, the transition is smooth, ensuring seamless engagement with the content.
The uniqueness of Il Piccolo di Alessandria’s online presence lies in its website design, which incorporates seven subdomains representing each participating paper. This approach not only showcases the breadth of the network but also serves a practical purpose by employing distinct colors for each paper. This visual differentiation ensures clarity for users, enabling them to easily identify and navigate to their preferred publications.