Case History: Libertà of Piacenza subscribers greatly appreciate the new app

A fast, hassle-free migration for the Publisher, supplying an exciting reading experience for readers

Libertà, founded in 1883, is one the oldest paper in Italy and the main publication in Piacenza.

Enthusiastic comments for the new Libertà digital edition are coming from subscribers. In the Apple Store, the score incredibly increased to 4,6, an impressive result in such a short time.

What readers say:

„Excellent work, congratulations. Intuitive, state of art and futuristic. Well done.“

„The current version clearly improves on the  previous one in terms of usability, and division of arguments…“

„Excellent app update to read the Piacenza daily newspaper directly from smartphones and tablets. Easy access, quick download, user friendly and intuitive“

„… makes me regret the paper version of the newspaper… before the new online version the consultation time was very long because of the way the pages were loaded, to which were added the frequent internet connection interruptions,…“

Readers especially appreciate:
– the full segmentation, thanks to which all contents, both articles and advertisements, are perfectly clipped and indexed providing a more engaging, intuitive reading experience on all devices, including smartphones;
– the download speed, that gives the opportunity to effectively read the newspaper also if the connection is not always so efficient;
– the user-friendly interface that makes it comfortable and easy to read the newspaper on all devices.

Tecnavia released the new Libertà digital edition, built on Newsmemory platform, at the beginning of February, after just three weeks from inception of the project, importing, with a simple and quick migration process, all active users from the previous supplier, and activating the multiple payments methods, including Satispay….. .

The renovation and relaunch also includes some brand new improvements of Tecnavia solution:

• full vectorial text implementation (on both Apps and HTML5) for better readability on high resolution devices (4K monitors), as well as on small mobile screens.
• a new redesigned App menu bar, constantly visible on the bottom of the screen for simplified navigation.
• in app page jumps from first page articles for easy access to relevant content.
• the recently revised and improved version for visually impaired, also allowing the obituary reading

The new Digital e-Edition is already available for the Libertà subscribers every day from midnight.